We’re excited to announce the launch of the brand-new eCommerce website for Tuning Developments Ltd! With over 6,700 products, worldwide shipping, and a sleek, user-friendly design, this website is a game-changer for car enthusiasts around the globe.
Tackling a Major Migration
The first step in this project was migrating the vast product catalog from an outdated OS Commerce system that was still running on PHP5.2. This monumental task required meticulous planning and execution to ensure a smooth transition without any data loss or downtime. We’re proud to say that we successfully brought Tuning Developments’ products to a modern, efficient platform, setting the stage for a better shopping experience.
Key Features: Powerful Search and Seamless Tracking
The new website offers an impressive array of features:
- A highly intuitive search and filtering system, making it easy for customers to find exactly what they’re looking for from the massive product range.
- Integration of Google Analytics 4 (GA4) eCommerce tracking, enabling the team to track user interactions and sales with precision.
What’s Next: Expanding to Google Shopping and Facebook Shop
The launch is just the beginning! In Phase Two, we’ll be building product feeds and integrating the website with Google Shopping and Facebook Shop. This will not only enhance visibility but also drive more sales by reaching new audiences across multiple platforms.
Stay tuned for updates, promotions, and even more amazing products from Tuning Developments Ltd!
If you’re looking for a cutting-edge eCommerce solution, contact NW Design today to take your online business to the next level.
