At NW Design, we take a realistic and honest approach to Organic SEO that delivers tangible results. We understand that SEO can seem daunting, especially with the horror stories surrounding Google’s ever-changing algorithms and the aggressive promises made by some companies.
Why Choose NW Design for SEO?
Many SEO companies promise the impossible – a guaranteed number one ranking on Google – but the truth is, no one can guarantee that. At NW Design, we won’t make promises we can’t keep. We prefer to offer our clients transparent, results-driven SEO services that build sustainable, long-term growth. We believe in keeping our clients informed and involved, ensuring that you’re never left in the dark about what we’re doing or why.
The Pitfalls of “SEO Scams”
We’ve seen too many businesses fall victim to unethical SEO companies. These “here today, gone tomorrow” agencies often demand hefty upfront payments and deliver little to no value in return. Worse, some outsource your project to third-party companies, often for a fraction of what you’re paying, pocketing the difference.
We’ve worked with clients who spent thousands of pounds with large SEO companies, only to discover that their work was being outsourced overseas at a fraction of the cost. In one case, a client paid £500 a month to a Manchester-based SEO company, which subcontracted the work to India for just £60. This lack of transparency and poor-quality work left the client frustrated and out of pocket.
At NW Design, all our SEO work is completed in-house, here in the UK. We never outsource, ensuring that you get top-quality service at a fair price. Our approach is grounded in ethical, effective strategies that work.
Our Approach to SEO
We know that SEO isn’t rocket science, but it does require time, attention, and expertise. Our team will work closely with you to improve your website’s visibility using tried-and-true methods. Some of the key SEO techniques we employ include:
- Website Code Optimization: Cleaning up your website’s code to ensure it’s SEO-friendly.
- Image ALT Tags: Adding relevant keywords to your images’ ALT tags to boost their search visibility.
- Tailored Page Titles and Permalinks: Optimising your page titles and URLs for targeted keywords.
- Heading Tags: Incorporating appropriate <h1> and <h2> tags with keywords to improve content structure.
- XML Sitemap Creation: Building and submitting XML sitemaps to ensure search engines can easily crawl your site.
- Google Analytics Integration: Embedding Google Analytics code to track website performance and user behaviour.
- Link Building: Focusing on quality link building from relevant, high-authority websites within your niche.
Link Building: Quality Over Quantity
Gone are the days when any link would improve your rankings. Now, it’s about quality over quantity. Google’s recent updates have penalised websites with irrelevant or low-quality backlinks. At NW Design, we focus on building high-quality links from reputable, relevant websites within your industry.
We also believe in the power of local directories and business listings, like FreeIndex and niche market directories. We hand-pick each directory based on its relevance to your business, ensuring that every submission adds value.
Our In-House Approach
Unlike many SEO companies, we don’t outsource our work overseas. All of our SEO work is handled by our experienced team right here in the UK. We believe in providing a personalised service that ensures every aspect of your SEO campaign is tailored to your business goals and completed to the highest standard.
Some of Our SEO Clients:
- Freeway Autos – A Wigan-based car repair garage.
- Wigan Business Directory – Promoting businesses throughout Wigan.
- Activity Toys Direct – UK’s leading independent retailer of Children’s activity toys.
- CG Paving Company – Experts in resin driveways and porcelain paving.
- Lazy Carpets – Your number 1 choice for carpets and flooring.
- Spraywise – Cosmetic Body Repair Specialists.
- Modernise Your Stairs – Specialists in staircase renovations across the North West.
- Tuning Developments – GT86 tuning experts.
Get in Touch
If you’re looking for honest, effective SEO services in Wigan, Leigh, and the Northwest, NW Design is here to help. Whether you’re seeking to improve your local SEO presence or grow your business online, we’re ready to work with you.
Call us on 0161 327 2131 or email us to learn more about our SEO services and how we can help your business thrive online.